Experiential branding events Studio Heart style are all about doing business with heart. We get into the brand’s DNA to represent the story behind it and add style and experiences that enhance the client-brand interaction. NoireNurse was born out of the love and dedication of one black nurse to her field and her colleges. Her first product debut, “Compression Socks,” was about providing a service needed in her area with style and fun, so you benefit from the product but also feel good wearing it. The event was an elegant, stylish corporate brunch that allowed customers to get to know and shop the product while having some fun and showing the versatility and style of the brand.
It is key to promote the brand and on-site sales for business branding/corporate events with a sales component. We specifically designed an area to achieve that with a fun interactive display to promote the brand and sell the product. The area featured a stylish and modern interactive display/sales counter that made it fun for the guests to relate and explore the product. We also had models that displayed the socks and a dance performance featuring the product to add dimension to the guests’ interaction with the product — all part of our Studio Heart strategical experiential approach to business branding event design.